Tag Archives: information

My best promotional source

Story Empire

Craig here today. I’ve read it before, but years of experience cements the comment: Your blog is your best promotional opportunity. Let’s talk about how it works, because it may not be how you think.

There are a couple of things you have to accept in order to make this work. Blogging is a form of social media, and you are the brand. You may think your book(s) are the brand, but that isn’t true.

I recommend not opening a book-titled blog. While this is curable over time, you might want to avoid this trap. What happens if you write a second, or subsequent book? The book isn’t the brand, you are.

Pick a title that has more longevity. I call my personal blog Entertaining Stories. (Shameless plug there.) You can see that it allows me to expand my content into multiple books, even multiple genres without the need…

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Sally’s Cafe and Bookstore – New on the Shelves – 13 Steps to Evil by Sacha Black

Smorgasbord - Variety is the spice of life

Delighted to welcome a new author to the bookstore today with her new release 13 Steps To Evil: How to Craft Superbad Villains by Sacha Black

About the book

Your hero is not the most important character in your book. Your villain is.

Are you fed up of drowning in two-dimensional villains? Frustrated with creating clichés? And failing to get your reader to root for your villain?

In 13 Steps to Evil, you’ll discover:

+ How to develop a villain’s mindset
+ A step-by-step guide to creating your villain from the ground up
+ Why getting to the core of a villain’s personality is essential to make them credible
+ What pitfalls and clichés to avoid as well as the tropes your story needs

Finally, there is a comprehensive writing guide to help you create superbad villains. Whether you’re just starting out or are a seasoned writer, this book will…

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EDITING 101: 34 – When to use “which” or “that”?

Chris The Story Reading Ape's Blog

Originally posted as the Dun Writin’—Now Whut? series on this blog, EDITING 101 is a weekly refresher series for some of you and brand new for others.

Courtesy ofAdirondack Editing

When to use “which” or “that”?

This is a grammar conundrum which is specific to the US, and that confused me for quite some time myself. If you’re in the UK or elsewhere that uses UK style, you probably don’t even need to read this post, as it will simply confuse you. Just keep doing what you’re doing and you’ll be fine.

For all you United States writers, heads up and pay attention!

Many people feel “which” and “that” are interchangeable. I used to think so, too, until I did some research and discovered there is indeed a difference. The usage difference stems from whether or not the information following which/that is necessary to the sentence (nonrestrictive) or unnecessary (restrictive). (I…

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Author Newsletter vs. Author Blog: Five Reasons I Prefer a Blog, and Six Reasons You Might Not…

Chris The Story Reading Ape's Blog

by Anne R. Allen

“The one with the biggest email list wins” is the current mantra of pretty much every book marketer on the planet. The author newsletter is supposed to be the most important weapon in your book marketing arsenal.

Marketing experts tell authors their #1 goal should be to collect as many email addresses as possible for the purpose of sending our victims fans weekly or even daily doses of our spam news.

This week Kristine Katherine Rusch wrote a great in-depth post on newsletters. She pointed out there are two types of newsletters that authors are using today: the old school, chatty  letter that reads like the newsy Christmas letter you get from Aunt Susie. Those newsletters appeal to your established fans who know your characters, and want to know what’s coming up and what’s going on with you personally.

Then there’s the newer type of newsletter which is…

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Fake News! In Self-Publishing…

Chris The Story Reading Ape's Blog

BY

The world has been changed by “fake news” over the past couple of years.

This odd concept came to us from the battlefield of politics, and now it seems that we all have to start learning how to tell the “fake” news from the real thing, the news you can trust.

That’s a big burden to put on the individual, and many will probably just tune out. But the idea of “fake” news can reveal some truths and falsehoods in self-publishing, too.

In fact, it’s undeniable that there’s plenty of “fake” news out there, and although it may not be coming from teenagers in Macedonia, the sooner we learn to spot it, the better off we’ll be.

Here are some examples I’ve come across recently. I bet you’ve got plenty of examples of your own.

Continue reading at the following link:

Fake…

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No Wasted Ink Writer’s Links

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